In a nutshell:
Oakley required a exhibition space designed to showcase their new fall products. The space included a ‘Lens LAB’ and other high tech products. Due to this, the solution focused on a futuristic and slick aesthetic, with clever use of light to exaggerate this theme. The ‘Lens LAB’ was almost entirely made of glass, a highly architectural execution, and was the focus point of the exhibit.
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